As President of Ipswitch Inc.’s Network Management division I have had the opportunity to speak with many of our customers about their experience using WhatsUp Gold.

Now, because WhatsUp Gold can be deployed and utilized in a variety of ways, each new story I hear varies from the last. But I have noticed a few common themes over the years. One such theme sounds like this:

“The phones stopped ringing as soon as it was deployed on the network.”

In fact, a few weeks ago I had a new customer call up our sales team and rave about the silence he and his team have enjoyed since they implemented WhatsUp Gold on their network. No more phone calls about the network being slow, that this server is down, that the Internet isn’t connecting, etc.

Because of the powerful systems and performance monitoring WhatsUp Gold delivers, these guys are finally the first to know when something is wrong on their network. They can now fix an issue before it affects their users.

This latest customer interaction reminded me of our history with job-search-giant, CareerBuilder. As a longtime user of WhatsUp Gold solutions, our product has literally grown along with CareerBuilder’s company.

In its early stages in 2003, at a point when the job search site was just one-fifth the size of the market leader, they brought in WhatsGold to solve their basic monitoring needs. As they’ve grown and matured, becoming the nation’s largest online job site, WhatsUp Gold has stayed a step ahead to continue to provide them the tool-set and functionality they need to manage a network that now includes close to 1300 devices.

Despite the evolution of technology and the increasing complexity of networks and managing solutions, we know that with most of our customers it is still the little things that make such a big difference. Mark Fouraker, Technologist at CareerBuilder, touches on just that in a favorite quote of mine from this customer story:

“My favorite story about WhatsUp Gold is when I was in an important meeting and was getting silent alerts on my pager about an impending issue on our network. I was sneaking out at breaks to troubleshoot and address the matter, eventually resolving it. The bottom line is that no one outside of a few people in operations had any idea there was even an issue at all. It’s just a beautiful product.”

A story like this is really powerful, in my opinion, because it shows how technology can evolve and customer needs can change, forcing us to continually adapt and innovate our product to meet those changing needs. It also shows that business relationships can certainly last as long as it remains mutually beneficial, with a bit of give and take from both sides.